The photography industry is competitive. One simple yet effective way to add value to your client's experience with your business is to provide key information on photography session tips. Having this information will help your clients be better prepared for their photo session which will result in a more desirable image.
The following is information that is helpful but often omitted in session preparation communications with clients.
Give your clients some guidance on clothing. As a general rule, when clients dress nicely and yet not in coordination with one another, clients are not as satisfied with the result. Send out an email communications to these clients letting them know that unless they have a specific look in mind, to wear medium to dark tones. Remind them that darker colors make people look thinner. Thus dark clothing is often preferable for full length body shots.
Remind your clients to be careful to make sure clothing fits properly. Clothing that is too large may have unsightly wrinkles or folds. On the other hand, if clothing is too tight it will not hang properly.
Remind your clients that pants and long sleeved shirts are generally preferable (unless you have a specific reason for dressing otherwise). Bare shoulders take attention away from the face.
Communicating these instructions and suggestions to your clients will a photographer add value to her offering.
The following is information that is helpful but often omitted in session preparation communications with clients.
Give your clients some guidance on clothing. As a general rule, when clients dress nicely and yet not in coordination with one another, clients are not as satisfied with the result. Send out an email communications to these clients letting them know that unless they have a specific look in mind, to wear medium to dark tones. Remind them that darker colors make people look thinner. Thus dark clothing is often preferable for full length body shots.
Remind your clients to be careful to make sure clothing fits properly. Clothing that is too large may have unsightly wrinkles or folds. On the other hand, if clothing is too tight it will not hang properly.
Remind your clients that pants and long sleeved shirts are generally preferable (unless you have a specific reason for dressing otherwise). Bare shoulders take attention away from the face.
- Give your clients some guidance on make-up. Light makeup can benefit men as well.
- Remind clients to cut their fingernails.
- If your clients wear glasses, suggest they remove the lenses or visit an eye doctor to borrow a set of frames without lenses.
Communicating these instructions and suggestions to your clients will a photographer add value to her offering.
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